Small Business Marketing and Advertising Strategy

Develop a Sales and Marketing Strategy Using Best Practices for Small Business

Repeat Customers

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By Shawn McGee

Marketing Consultant and Author

It costs the average business five times more to attract a new customer than to keep an existing one satisfied. A good Leverage Marketing strategy includes techniques to motivate your customers to purchase from you repeatedly. Turning one-time customers into repeat customers is essential for transforming a surviving small business into a thriving small business.

Shawn McGee Marketing has developed numerous tactics to address this issue. One particular Leverage Marketing tactic:

turns one-time customers into repeat customers.

provides an inexpensive vehicle for product promotion.

adds a valuable tool to a new product marketing plan.

motivates customers to tell their friends and family about your company.

and helps grow your business with as little time, effort, and expense as possible.

Achieving success as an entrepreneur requires thinking outside the box. Resources are often limited and the competition is often better armed than you are. It takes creativity, aggressiveness, and sound strategies to overcome these disadvantages. Making the most of the customers you already have is vital to your success.

Take a closer look at this Leverage Marketing tactic and receive more marketing tips here.

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